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  • Asia Pacific

亞洲知名複合式商城 以智慧管理平台 優化營運管理與顧客體驗

Date: 12/12/2024 12:00:00 AM

百貨商城是人們追求質感生活的重要場域,而美好的購物體驗,則是商城吸引顧客不斷前來造訪的關鍵。為此,亞洲一家知名複合式商城陸續導入研華科技的WISE-IoT 多元化解決方案,包括物聯網工具平台 IoTSuite、智慧能源管理解決方案(iEMS)的 ECOWatch 能源管理系統以及派工巡檢系統等,為商城打造一個可視化智慧管理平台,實現優化營運管理、打造美好顧客體驗並落實節能減碳等多重效益。


wise-iot-iEMS-Baobian

以 IoTSuite 整合異質數據 優化營運管理

本案百貨商城佔地面積龐大、商家數多且人潮眾多,整體營運非常複雜,因此非常需要一套智慧解決方案,自動採集與分析各個營運環節的數據,以減輕管理負擔、提昇管理效率,而 IoTSuite 平台可以綜合管理各種營運數據,故成為該商城打造智慧管理平台的首選。負責為此商城導入研華系統的天啟智能協理呂盈達指出,在導入研華的系統之前,該商城原本就有一套包含電力、照明、空調、給排水、安防/消防的中央監控系統,但各個子系統的數據各自分散,增加管理負擔,因此首先導入 IoTSuite 的 DataInsight 平台,整合與分析五大系統的異質資料,然後運用 IoTSuite 的 VisualSuite 打造可視化管理界面,以建築物 3D 圖及各種不同圖表來呈現數據,讓管理者一眼就能掌握各個設備的運作狀況,做出最佳化管理決策。例如,當設備發生任何異常時,系統會立刻告警通知相關人員,並在監控中心的 3D 圖控界面上顯示異常設備位置及現場 CCTV 影像,讓管理者更具體了解發生了什麼樣的異常狀況,快速提出解決之道。

派工巡檢、人/車流系統 美好消費者購物體驗

為優化顧客體驗,本案商城之後又基於營運需求開發多個應用系統:首先,導入研華的 Patrol Inspection 派工巡檢系統,讓設備運作更穩定、環境更整潔與安全。天啟智能經理孫以則說明,透過 Patrol Inspection,讓設備維運、清潔與保全人員不必再手抄紀錄工作內容,而是以平板等數位工具進行巡檢作業,大幅提升巡檢人員的作業正確性及管理效率。舉例來說,當維運人員在巡檢設備時發現異常,可以快速判斷異常發生的原因,並且直接用平板拍攝設備異常的影像並上傳到系統;又或者,清潔人員每完成一個區域的巡檢也可拍照上傳到系統,管理者遠端便能確認商城環境是否乾淨整潔,一目瞭然的掌握當下營運狀況。其次,以人流分析系統讓管理者可以清楚掌握不同時間與樓層的人流狀況,並據此調整營銷策略;再者,透過車流分析系統呈現商城停車位的使用狀況之外,更整合外部資訊,包括周邊停車場的車位數量、周邊交通的堵塞程度等,以便保全人員可以依據現況做出有效的調配。隨著該商城將管理模式轉變成可依營運現況彈性調整的智慧化管理,明顯改善人/車壅塞狀況,優化用戶來商城的體驗。甚至於,未來商城管理者可以利用車流數據,取得更多對營運有用的資訊,例如,得出每車平均消費金額,分析比較有或沒有開車的消費者在交易金額及內容上的差異,這些都可以作為未來櫃位規劃、活動促銷、停車優惠設計的參考依據。

        

以 ECOWatch 智慧能源管理 落實節能減碳

另一方面,為追求減碳的永續目標,商城也導入研華智慧能源管理解決方案(iEMS)的 ECOWatch 能源管理系統,統一管理五大系統的使用與能耗狀況。孫以則說明,ECOWatch 可即時蒐集商城所有耗能設備的用電量,取代過去由稽核人員到現場抄錶的作業模式,不僅節省人力成本,還能確保商城總體用電數據的準確性。此外,管理人員可以比對歷史資料主動找出用電異常的狀況,而 ECOWatch 也可以單獨分析各個樓層、各個櫃位的用電資訊,讓商城管理者掌握每個地方的用電佔比,後續可以依據用電比例來做各個店面的營運分析。

研華解決方案與顧問服務力助 加速整體系統開發

「本案商城導入多種系統且應用複雜,天啓智能要把所有系統介接在一起,很大程度考驗天啟智能的系統整合能力。」孫以則坦承,如何讓商城的資訊人員可以快速進行二次開發?如何將機電、空調等五大系統的資料整合到 IoTSuite 之中?如何在不改變太多作業流程的情況下導入派工巡檢系統?等,都是導入系統過程中面臨到的挑戰。   面對這些挑戰,不管是研華解決方案或顧問服務團隊,都給予天啓智能很大的幫助。在解決方案端,IoTSuite 的低代碼特性可讓商城資訊人員快速上手、開發更多應用,而 DataInsight 的強大整合力,則可快速介接五大系統的異質資料及網路開放資料(Open Data),省去天啟智能繁複的系統整合工作。在顧問服務端,在導入派工巡檢系統時,研華團隊一起參與討論,與天啓智能及商城的使用者共同定義巡檢項目、巡檢路線與標準作業流程,協助天啓智能從使用者需求的角度來開發系統,降低工作人員改變作業模式的學習門檻,提昇其使用意願。   由於本案導入效益顯著,非常適合各種需要管理大規模場域的產業,因此,天啓智能已經與研華進一步合作,將本案的應用模式複製於醫療院所,未來亦將持續推進至更多場域,以智慧管理平台實現智慧營運與節能減碳。

企業簡介

  • 開幕時間: 2023 年  
  • 產業別:零售百貨 
  • 提升管理部、機電、保全、清潔等人員工作效率,減少人力成本
  • 企業規模:跨國集團之旗下企業

案例預期效益

  • 優化人流/車流等營運管理,優化顧客體驗 
  • 提高耗能設備的維運效益,實現節能減碳 
  • 提升管理部、機電、保全、清潔等人員工作效率,減少人力成本

研華 WISE-IoT 解決方案

  • 原生雲且低代碼的物聯網工具平台 IoTSuite,可協助產業進行數據採集、分析、管理,本案運用到 DataInsight 異質數據整合與大數據分析、VisualSuite 商業智慧暨生產績效看板。
  • WISE-IoT iEMS 是提供企業從碳資產排放管理、能源管理到關鍵設備能耗管理的一站式解決方案,本案運用ECOWatch能源管理。
  • Patrol Inspection 派工巡檢


關於 WISE-IoT

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